Tag: product management

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All You Need to Know About Conducting User Interviews

Coming up with innovative ideas is not easy. However, I have found that whenever I spend hours on generating and processing a particular idea, I tend to underestimate the downsides of its implementation. This is natural since entrepreneurs and other business development professionals easily become attached to their brainchild. However, we must find ways to…
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Shail Highbloom Product Management

What Product Managers Do And The Skills They Need For Their Jobs

Product managers have quite the job description and responsibilities; but despite being a lucrative career, there is still some confusion as to what they do and how they do it. For starters, they hold the reins in product creation and development, so they are the brain and limbs behind company ideas. A career that focuses…
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Shail Highbloom Growth Hacking

Why Growth Hacking is Important for Product Managers

For product managers, especially those working in the information technology sector, the most important attribute of their product is its features. It is an accepted phenomenon that software will sell more if it runs fast, does not crash, and provides loads of useful features for its users. However, in this competitive and information-driven market, features…
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